WentBack
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For clinics, salons, shops and every business that runs on repeat customers

Turn one-time customers into regulars. Book more jobs. Fill the gaps in your calendar.

Book more jobs from the customers you already have. WentBack sends the reminders, rebooking links and “we miss you” messages that bring past customers back, by text, WhatsApp, email, phone call and mail. Your calendar stays full, and nobody on your team has to chase anyone.

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14-day free trial · No credit card · No long-term contract

Next-visit reminder Sending
Hi Maria, it's been 6 months since your last cleaning at Bright Smile Dental. Tap to book your next visit in seconds.

248 customers · best channel for each

Text176 delivered
WhatsApp22 read
Email31 sent
Voice call14 queued
Postcard5 printing
Built for Clinics & dental offices Salons & spas Auto service Gyms & studios Restaurants Home services Nonprofits & places of worship

One place for every customer message

More repeat visits. Fuller events. Customers who always know what's going on.

Appointments

Customers book, reschedule or cancel from a link in any message, and every booking exports to your calendar. See how it works

Time for your next trim at Studio Nine, Alex! Tap to pick a time that works for you.

Reminders

Next visits, service intervals, renewals and refills. Set them once and every customer gets a nudge right when it's time to come back.

Your Civic is due for its next oil change at Kingsway Auto. Reply 1 and we'll book you in.

Invitations

Open houses, tastings, classes and customer-appreciation days — with RSVPs tracked for you and a nudge to anyone who hasn't answered.

You're invited to our fall wine tasting, Nov 14 at 7 PM. Reply YES to save a seat.

Updates

New hours, closures, order status and news. Reach your whole list in minutes when something changes.

Heads up: we're closed Monday for the holiday and back to regular hours Tuesday.

Five channels, one send button

Not everyone reads email. Everyone gets reached.

Write your message once. WentBack delivers it on the channel each customer prefers — and falls back to the next one if it doesn't land.

Text

Two-way SMS from a local number. Customers can confirm, reschedule or ask a question by replying.

WhatsApp

Reach customers on the app they already check all day, from your verified business profile, using Meta-approved templates with tap-to-confirm replies.

Email

Ready-made email templates with your logo, photos and buttons, sent from your own domain.

Voice calls

Natural-sounding automated calls or your own recording. "Press 1 to confirm" built in, voicemail drop when no one answers.

Mail

Real postcards and letters from print-ready templates, printed and posted for you. Perfect for seasonal reminders and customers who are offline.

Smart fallback Text WhatsApp Email Call Mail If a message bounces or a number can't take texts, the next channel picks it up — you set the order.

Why WentBack

Stay close to the customers you have. Win back the ones who drifted.

Your next booking is most likely to come from someone who already knows you. Most customers don't leave because something went wrong; life gets busy and they forget to come back. WentBack keeps you in touch with friendly reminders and check-ins, and reconnects you with people you haven't seen in a while, so more of them become regulars.

  • Never lose touch

    Every customer hears from you at the right moment: a reminder before their appointment, a nudge when they’re due back, a note on their birthday. Your business stays on their mind without you lifting a finger.

  • Bring back the ones who drifted

    WentBack finds the customers you haven’t seen in a while and invites them back with a friendly message and a link to book. Often a simple “we miss you” is all it takes.

  • Fill your calendar with people who already trust you

    Customers who know you book faster and need less convincing than strangers. More of them coming back means a fuller calendar, steadier revenue and less money spent chasing new customers.

Self-scheduling

Let customers pick their own time.

Add a “Pick a time” link to any reminder or invitation. Customers choose an open spot on your calendar, get an instant confirmation, and every booking is ready to export to the calendar or spreadsheet your business already uses.

  • Set your hours, appointment length, buffers and days off.
  • Booked spots disappear instantly, so nobody double-books.
  • Export bookings as a calendar file for Google Calendar, Outlook or Apple Calendar, or as a spreadsheet.
  • Share the link by text, WhatsApp or email, after a voice call, or as a QR code on a postcard.

Try it: book a time as the customer, then export it as the business.

Bright Smile Dental

Book your cleaning · 30 minutes

Your customer sees

Choose a day

Choose a time

Upcoming bookings

Your business sees
CustomerDayTime

Template library

Start from a proven template, not a blank page.

Every plan includes ready-made reminders, confirmations, win-back messages, invitations, emails and postcards, with versions for clinics, salons, auto service, fitness and more. Pick one, adjust the wording, and names, times and your booking link fill in automatically.

Reminders

Appointment reminder, day before

TextWhatsApp

Hi First name, a reminder that your service at Business is tomorrow at time. Reply C to confirm or R to reschedule.

Reminders

Confirmation call

Call

Hi, this is Business calling to confirm First name's appointment on date at time. Press 1 to confirm, or 2 to reschedule.

Reminders

Same-day reminder

TextWhatsApp

See you today at time, First name! Running late? Reply here and we'll let the team know.

Rebooking & win-back

Missed appointment follow-up

TextEmail

We missed you today, First name. No problem, pick a new time that works for you: booking link

Rebooking & win-back

“It's been a while” win-back

TextWhatsAppEmail

Hi First name, it's been months months since your last visit to Business. Book your next service here: booking link

Rebooking & win-back

Recall postcard

Postcard

Time for your service, First name! Scan the code to pick a time, or call us at phone.

Invitations

Event invitation with RSVP

EmailText

You're invited: event on date at time. Reply YES to save your spot.

Reviews

Review request after a visit

TextWhatsApp

Thanks for visiting Business, First name! Would you leave us a quick review? review link

Updates

Holiday hours

TextEmail

Heads up: Business is closed date and back to regular hours date.

Email and postcard templates are ready to send and print: add your logo, colours and photos. WhatsApp templates need Meta's approval before their first send, and we submit them for you during setup.

Everything included

The tools a big company has, sized for yours.

Shared reply inbox

Every text, WhatsApp and email reply lands in one inbox your whole team can answer from.

Automations

Reminders before appointments, follow-ups after visits, birthday notes — set once, run forever.

RSVP tracking

See who's coming at a glance and automatically nudge the people who haven't replied.

Consent & opt-outs handled

STOP and unsubscribe requests are honoured instantly, consent is recorded, and quiet hours are respected — built to help you follow CASL and TCPA rules.

Delivery reports

Know what was delivered, opened, answered and confirmed, channel by channel.

Teams & locations

Separate lists, numbers and branding for each location, with seats for everyone who needs one.

What your customers see

Messages that feel personal, and get answered.

Every message comes from your business, uses your customer's name and arrives at the right moment. They reply like they would to a friend, and you see every answer in one inbox.

  • 1A reminder they actually reply toThe day before, they get a friendly reminder. One letter back confirms it, so fewer no-shows and fewer phone calls.
  • 2A check-in when they're due backMonths later, when it's time again, they hear from you before they think of anyone else.
  • 3A booking, without the back-and-forthThey pick a time from the link, or reply and your team answers from the inbox.
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Bright Smile Dental

Monday 9:00 AM

Hi Maria, a reminder from Bright Smile Dental: your cleaning is tomorrow at 2:30 PM. Reply C to confirm or R to reschedule.

C

Thanks Maria, you're confirmed. See you tomorrow!

6 months later

Hi Maria, it's been 6 months since your last cleaning. Want to book your next one? brightsmile.example/book

Yes please! Booked Saturday at 10 🙌

An example conversation between a dental clinic and a customer.

Pricing

One program that keeps customers coming back.

We set everything up, launch your first win-back campaign in week one, and guarantee it pays for your setup.

Founding pricing: our first 50 businesses keep these prices for life.

Do it yourself

The software on its own, if you'd rather set it up yourself

$49USD / month

Billed monthly · 14-day free trial

Start free trial
  • 1,000 credits / month
  • Text & email
  • 2 team seats · 1 location
  • Template library & self-scheduling
  • Two-way reply inbox
  • Email support

Multi-location

The full program across up to 3 locations

$1,097USD / month

+ $997 one-time setup

Get started

Start with a free trial; we contact you to set it up.

  • Everything in the Program
  • Up to 3 locations, then $197/mo each
  • 7,500 credits / month
  • Unlimited seats · per-location numbers
  • Your own caller ID & email domain
  • API & webhooks
  • Priority support

The win-back guarantee

In your first week we launch a win-back campaign from our template library to past customers who haven't booked in a while. If it doesn't book at least $497 in appointments within 30 days of launch, we refund your setup fee in full. On yearly plans, where setup is free, we add two months to your plan instead.

Add when you need them

Postcards

from $0.99 each, printed & posted

Letters

from $1.39 each, 1 page in an envelope

More credits

3.5¢ on Do it yourself, 2.5¢ on the Program, 2¢ on Multi-location

Credits: 1 text, 1 WhatsApp reminder, 10 emails or 20 seconds of calling each; a WhatsApp promotion uses 3. Reminders and confirmations don't use credits on the Program or Multi-location. Prices in US dollars. Mail includes printing and postage; international mail priced at checkout. Carrier registration fees are passed through at cost.

Enterprise

For franchises, groups and agencies with 10+ locations

Volume pricing on locations, credits and mail, built around how your business is set up.

  • Everything in Multi-location
  • Unlimited locations & seats
  • Custom credit volume
  • Single sign-on & audit log
  • Dedicated account manager
  • Rollout across every location

Questions, answered

What does the setup include?

We handle it for you: import your customer list, connect your booking or point-of-sale tool, switch on reminders, confirmations and rebooking using the templates you choose, set up self-scheduling, register your WhatsApp Business profile, and launch your first win-back campaign. Text, email and call reminders are usually live within 48 hours. WhatsApp follows once Meta verifies your business, which can take several days.

Do you write or design our messages?

No, you start from our template library. It covers reminders, confirmations, rebooking, win-back, invitations, reviews and updates for every channel, with versions for common industries. Edit the wording however you like and add your logo, colours and photos to emails and postcards. We don't create custom designs.

How does the win-back guarantee work?

In your first week we message past customers who haven't booked in a while and have agreed to hear from you. If those messages don't book at least the value of your setup fee within 30 days of launch, we refund the setup fee. On yearly plans, where setup is free, we add two months to your plan instead.

Am I locked into a contract?

No. Monthly plans can be cancelled anytime. Yearly plans waive the setup fee, include two months free and add a holiday postcard mailing.

Is there a free trial?

Yes. Every account starts with a 14-day free trial, no credit card needed. Choose the Full Calendar Program or Multi-location when you sign up (or later, under Billing) and we'll contact you to do the setup for you; the win-back guarantee then covers your first 30 days.

What are credits for?

On the Program and Multi-location, appointment reminders, confirmations and rebooking messages are unlimited (fair use), so credits only cover promotions and announcements. One credit sends one text, one WhatsApp reminder, ten emails or 20 seconds of calling; a WhatsApp promotion uses three. On Do it yourself, credits cover every message. Mail is priced per piece.

Can my customers reply?

Yes. Text, WhatsApp and email replies land in your shared inbox, and call recipients can press a key to confirm or ask for a callback. Confirmations update automatically.

Can you message customers on WhatsApp?

Yes, on the Full Calendar Program and Multi-location. During setup we register your WhatsApp Business profile with Meta and submit your chosen templates for approval. You'll need a phone number that isn't already on WhatsApp, or we can provide one. Customers must agree to hear from you on WhatsApp, and messages you start, like reminders, always use an approved template; once a customer replies, you can chat freely for 24 hours. Replies land in the same shared inbox as texts and emails.

How does self-scheduling work?

We set your hours, appointment length and days off, then add a “Pick a time” link to your messages. Customers choose an open spot, get a confirmation right away, and you can export bookings to Google Calendar, Outlook or Apple Calendar (.ics) or to a spreadsheet (.csv).

How do you handle consent and opt-outs?

We only message customers you have consent to contact, opt-out requests are honoured immediately across every channel, consent is logged with each contact, and messages hold during quiet hours you set.

Do you charge in Canadian dollars?

Yes. Canadian businesses are billed in CAD, and US businesses in USD. Use the currency switch above the plans to see your prices.

Bring your customers back around.

Start your 14-day free trial today, no credit card needed. Rather have it done for you? Choose the Full Calendar Program and your reminders and first win-back campaign can be live within 48 hours.

Start free trial See pricing